Pricing Strategy in an Inflationary Era

Our June 15 free webinar, Pricing Strategy in an Inflationary Age, will look at the impacts of global inflation on the natural and organic CPG industry and help brands navigate pricing. Inflation's impact on supply chain, ingredients, labor and other factors is wreaking havoc on natural brands. This webinar will examine the pricing and promotional outlook for the rest of 2022 (and as far beyond as we can see), and share strategies and technology that can help to achieve your margin, volume and revenue goals even amid economic uncertainty.

This Naturally Chicago event is presented in partnership with Wise Athena, which helps CPG companies optimize their pricing and promotion strategies through A.I., thereby increasing their sales and margin.

Get insights and advice from these expert panelists:

Kevin Kirby, Head of U.S. and Canadian Sales, Wise Athena

Haroon Jafree, Founder/CEO, Expertise Accelerated

Jon Marshall, Partner, VMG Partners

Debarshi Sengupta, CFO, Farmer Focus; Treasurer, Naturally Chicago Board of Directors

Jim Slama, Managing Director, Naturally Chicago (moderator)


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Coping with Economic and Capital Market Volatility